Design Leader, Emerging Products

<h1 data-path-to-node="3,0">Design Leader, Emerging Products (Asana Service Management & Command by Asana)</h1> <p><span class="" data-path-to-node="3,1"><sup class="superscript"></sup></span></p> <p id="p-rc_0734c381941f8825-304" data-path-to-node="4"><span data-path-to-node="4,0">Asana Design is an inclusive and collaborative community of designers from diverse backgrounds dedicated to designing the future of teamwork</span><span class="" data-path-to-node="4,1"><sup class="superscript"></sup></span><span data-path-to-node="4,2">. We are looking for a hands-on Design Leader to shape two of our emerging products: Asana Service Management and Command by Asana</span><span class="" data-path-to-node="4,3"><sup class="superscript"></sup></span><span data-path-to-node="4,4">. In this 0→1 leadership role, you will thrive in early-stage ambiguity, partner closely with product, engineering, and research leadership to define the product design vision, and personally craft experiences that drive product-market fit</span><span class="" data-path-to-node="4,5"><sup class="superscript"></sup></span><span class="" data-path-to-node="4,6">. You will also represent design in strategic forums with senior and executive leadership, driving outsized impact on compa<span class="citation-6945 citation-6946 citation-end-6946">ny-level investments and roadmaps<sup class="superscript" data-turn-source-index="1"></sup></span><span class="citation-6945 citation-end-6945"><sup class="superscript" data-turn-source-index="2"></sup></span></span><span class="" data-path-to-node="4,7"><sup class="superscript"></sup></span><span class="" data-path-to-node="4,8"><span class="citation-6943 citation-6944 citation-end-6944">.<sup class="superscript" data-turn-source-index="3"></sup></span><span class="citation-6943 citation-end-6943"><sup class="superscript" data-turn-source-index="4"></sup></span></span> </p> <p id="p-rc_0734c381941f8825-305" data-path-to-node="5"><span class="" data-path-to-node="5,0"><span class="citation-6941 citation-6942 citation-end-6942">This role is based in our San Francisco office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday<sup class="superscript" data-turn-source-index="5"></sup></span><span class="citation-6941 citation-end-6941"><sup class="superscript" data-turn-source-index="6"></sup></span></span><span class="" data-path-to-node="5,1"><sup class="superscript"></sup></span><span class="" data-path-to-node="5,2"><span class="citation-6939 citation-6940 citation-end-6940">. Most Asanas have the option to work from home on <sup class="superscript" data-turn-source-index="7"></sup></span><span class="citation-6939 citation-end-6939">Wednesdays<sup class="superscript" data-turn-source-index="8"></sup></span></span><span class="" data-path-to-node="5,3"><sup class="superscript"></sup></span><span class="" data-path-to-node="5,4"><span class="citation-6938 citation-end-6938">. Working from home on Fridays depends on the type of work you do and the teams with<sup class="superscript" data-turn-source-index="9"></sup></span> which you partner</span><span class="" data-path-to-node="5,5"><sup class="superscript"></sup></span><span data-path-to-node="5,6">. If you're interviewing for this role, your recruiter will share more about the in-office requirements</span><span class="" data-path-to-node="5,7"><sup class="superscript"></sup></span><span data-path-to-node="5,8">.</span> </p> <h1 data-path-to-node="6,0">What you’ll achieve</h1> <p><span class="" data-path-to-node="6,1"><sup class="superscript"></sup></span></p> <ul data-path-to-node="7"> <li> <p id="p-rc_0734c381941f8825-306" data-path-to-node="7,0,0"><span data-path-to-node="7,0,0,0">Own the end-to-end design strategy and product vision across Asana Service Management and Command by Asana, driving directly toward product-market fit</span><span class="" data-path-to-node="7,0,0,1"><sup class="superscript"></sup></span><span data-path-to-node="7,0,0,2">.</span> </p> </li> <li> <p id="p-rc_0734c381941f8825-307" data-path-to-node="7,1,0"><span data-path-to-node="7,1,0,0">Stay hands-on in the design craft, balancing speed and quality to determine when to iterate rapidly with prototypes and when to execute deep design investment</span><span class="" data-path-to-node="7,1,0,1"><sup class="superscript"></sup></span><span data-path-to-node="7,1,0,2">.</span> </p> </li> <li> <p data-path-to-node="7,2,0">Integrate AI tools into the design workflow and champion thoughtful, human-centered, AI-powered product experiences.</p> </li> <li> <p id="p-rc_0734c381941f8825-308" data-path-to-node="7,3,0"><span data-path-to-node="7,3,0,0">Build, mentor, and lead a high-leverage, globally distributed product design team as these product spaces grow</span><span class="" data-path-to-node="7,3,0,1"><sup class="superscript"></sup></span><span data-path-to-node="7,3,0,2">.</span> </p> </li> <li> <p id="p-rc_0734c381941f8825-309" data-path-to-node="7,4,0"><span data-path-to-node="7,4,0,0">Partner closely with Experience Research to deeply understand and validate problem spaces across target IT, HR, and developer personas</span><span class="" data-path-to-node="7,4,0,1"><sup class="superscript"></sup></span><span data-path-to-node="7,4,0,2">.</span> </p> </li> <li> <p id="p-rc_0734c381941f8825-310" data-path-to-node="7,5,0"><span data-path-to-node="7,5,0,0">Establish design quality bars and scalable patterns suited for early-stage 0→1 products while maintaining alignment with Asana’s overall design system</span><span class="" data-path-to-node="7,5,0,1"><sup class="superscript"></sup></span><span data-path-to-node="7,5,0,2">.</span> </p> </li> <li> <p id="p-rc_0734c381941f8825-311" data-path-to-node="7,6,0"><span data-path-to-node="7,6,0,0">Represent design in reviews and strategic discussions with senior leadership and executives, providing a clear point of view to guide company-level decisions</span><span class="" data-path-to-node="7,6,0,1"><sup class="superscript"></sup></span><span data-path-to-node="7,6,0,2">.</span> </p> </li> <li> <p id="p-rc_0734c381941f8825-312" data-path-to-node="7,7,0"><span data-path-to-node="7,7,0,0">Collaborate cross-functionally with General Managers, Product Managers, and Engineering leads to align roadmaps with user needs</span><span class="" data-path-to-node="7,7,0,1"><sup class="superscript"></sup></span><span data-path-to-node="7,7,0,2">.</span> </p> </li> </ul> <h1 data-path-to-node="8,0">About you</h1> <p><span class="" data-path-to-node="8,1"><sup class="superscript"></sup></span></p> <ul data-path-to-node="9"> <li> <p id="p-rc_0734c381941f8825-313" data-path-to-node="9,0,0"><span data-path-to-node="9,0,0,0">Demonstrates curiosity about AI tools and emerging technologies, with a willingness to learn and leverage them to enhance productivity, collaboration, or decision-making</span><span class="" data-path-to-node="9,0,0,1"><sup class="superscript"></sup></span><span data-path-to-node="9,0,0,2">.</span> </p> </li> <li> <p id="p-rc_0734c381941f8825-314" data-path-to-node="9,1,0"><span data-path-to-node="9,1,0,0">Proven track record leading product design from 0→1, succes